How does Article Marketing Help in Search Engine Optimization?
For online businesses, there are few things as good as article marketing. Through articles, you will be able to tell numerous people about the kinds of products and services you are offering. It is a highly effective form of marketing, through which there is a high possibility of getting a lot of customers and expanding the online business.
If you are able to write an informative and interesting article, you will be able to build a reader base. A reader base is merely a euphemism for a customer base, because once your readers start liking your articles and taking your advice and opinions seriously, they will start using your products and services.
You need to add links to your article. If the article succeeds in convincing the reader, they will click on the links. This will enable your website to get good traffic that is interested in the products and services that you are offering. If you are offering good products and services for your consumers, and you can complement that with great articles, you will undoubtedly make it to the top.
Writing good articles also helps in expanding your customer base. On the internet, the news of a good blog or a place with good articles spreads like wildfire. When you keep on delivering good quality articles, it attracts the attention of your readers who tell their friends and acquaintances about your writings. This way, you will be able to spread out your business and reach out to more and more people.
Those who get to your website after reading the articles are usually people who are genuinely interested in the business that you are doing. These are the people who make up the ideal traffic for your business. Since they are genuinely interested in your business, they are also likely to buy your products and become your regular customers.
Another way in which article marketing is better than other forms of online marketing, is that it serves as a great marketing strategy. The better your articles are, the greater your chances of bagging more and more customers. This is one form of marketing where glitz doesn’t matter. What matters is quality. If you are able to create good quality articles, you will get a faithful customer base.
There are many forums and ezines that ask for articles to be put up on their forums. Although they have their own business objective for hosting articles, you can take full advantage of these forums to propagate your business. They usually invite articles because they can generate more and more free ads from the websites. However, posting your articles in forums is a great idea because it enables you to read the opinions of the readers in the forum and understand exactly what the readers want. By knowing the expectations of the readers, you can create articles that they will really like.
Article marketing, for all these reasons and more, comes across as one of the best ways to market your products and services on the internet. Using article marketing along with other marketing strategies is also a good idea, because a few marketing techniques, put together, do a lot of good to your business. However, you must try and lay stress on high quality article marketing, because it is one of the best ways to build a faithful customer base.
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Finally…a 6 Part Video Series on Article Marketing, that shows anyone how to Funnel Targeted Traffic to their Internet Business and get Top Search Engine Rankings. http://www.BillBannot.com/ArticleMarketing
This article may be reprinted freely as long as the reference box remains intact.
January 3rd, 2010 at 1:16 am
Enjoyed reading your take on this subjectNot sure how you usually include your video marketing efforts onto your websites. Until recently I always used youtube. I had heard about Amazon S3 but had always thought it was way too difficult to useNot long ago I was introduced to this great software to automate the whole process. VIsit my Easy Video Player Bonus site for more information. I can safely say that it has changed how I do my video marketing,
January 3rd, 2010 at 12:19 pm
Hi Justin
Glad you liked the information on Article Marketing. It really is a great way to promote your products, services or business opportunity…and it’s FREE!
Another great way is Hubpage Marketing. This is very similar to Article Marketing and also free. There’s a Free Report on this in my ‘Internet Marketing Reports’ section, called ‘Traffic From Hubpages’. I think you would enjoy reading it.
As for using videos to promote…I took a video course from Sean Donahoe, The Manic Marketer, that showed me the best way to do this. The course is called ‘Video Assassin’. It’s very affordable and shows you step by step how to dominate YouTube and Google…using videos.
Like you, I found Amazon S3 hard to understand, when I first saw it, but then I found a tutorial on YouTube that showed me how to use it. Now I wouldn’t use anything else. It’s dirt cheap and streamlines videos very fast.
Their service is exactly what I need for my internet marketing ‘video’ site. When my members want to watch a video tutorial, they want to watch it without it continually pausing…and this service helps me to achieve this.
It also makes your webpages load much faster, because the page isn’t trying to load the video from your webhosting site or your own servers. The webpage loads from your hosting and the video is pulled from Amazon’s fast servers.
Once you learn how to use Amazon S3 and understand how powerful it is, you won’t use anything else for your video hosting. AND…as I said the cost is dirt cheap!
Bill:)
February 17th, 2010 at 8:41 pm
the most important thing when doing search engine optimization is get a good amount of backlinks first. when you have a sufficient amount of backlinks, then you can start optimizing in page links, keyword density and other factors which affects your ranking.
February 19th, 2010 at 10:17 am
Hi Ken
Thanks for your comment. You are right, getting a good amount of quality backlinks to your site, is a very important part of getting good search engine rankings.
I have been tweaking this blog using the information taught in Sean Donahoe’s (The Manic Marketer) ‘Special Reports’, and I am now starting to see some good rankings from Google.
Bill:)
March 1st, 2010 at 2:25 am
This post really had me thinking about this particular issue in way I havent before. Its something I do believe we need to talk about more. Thankyou.
March 1st, 2010 at 11:17 am
Hi Danyell,
Glad you liked the article and I’m glad it got the though ‘juices’ flowing:)
Article marketing in my opinion is one of the best marketing tools out their, and the best part is that it’s free
If you have any questions or need any further help on this subject, please let me know
Bill:)
November 23rd, 2010 at 2:49 am
You deserve a round of applause for your post and more specifically, your blog on the whole. Very good quality material.
November 28th, 2010 at 11:37 am
Thanks… it’s always nice to get positive feedbac and to know that what I am doing is apppreciated
Thank You:)
December 11th, 2010 at 12:10 am
When you have a sufficient amount of backlinks, then you can start optimizing in page links, keyword density and other factors which affects your ranking.
Nice share
February 17th, 2011 at 4:12 pm
Great article, Do you have a facebook fan page?. I really like your site:)
February 19th, 2011 at 4:24 pm
Hi Lilliana
Actually I don’t even though I know I should. I’m even about to release a new report about Facebook Fan Pages, so I suppose I need to get one set up
Bill:)
March 4th, 2011 at 9:24 pm
Especially with recent Google updates, I really feel that the content of your article can and will affect the SEO dramatically. And of course, article marketing comes on top. Great post.
March 8th, 2011 at 11:58 am
Hi Stanley
Glad you liked the article
Thanks for your comments too:)
Bill