How to define your customer avatar and then find them on the internet?
Today's episode of 'Ask Matt Lloyd' comes from Micheal Franck who wants to know the best way to define your customer avatar and then, the best process for finding them on the internet.
Matt talks about how he approached this question himself when he was new in internet marketing.
He discusses the importance on not making your target audience too limited.
He explains the concept of casting a wide net when you are placing ads to market your business.
More...
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