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Interesting question, isn’t it? It’s time to explain what "Internet" advertising is supposed to do for you, as opposed to other forms of advertising methods.
First and foremost, Internet advertising’s CHIEF job is to get YOU a RESPONSE for your offer. The process usually involves getting the prospect or reader to email you, visit your website or call you on the phone. Then either you, your email follow-up, OR your website sells your products OR services. Ads, in general, do NOT make sales for anyone. Continue reading |
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The very first thing you MUST understand is that people are motivated by EMOTION. They want YOU to SHOW them how to do a number of things:
Always try to use powerful headlines in your ads, and some simple graphics in your sales letters to get the reader’s attention. Some powerful graphics to use in sales letters are Bullets, Dashes, Check boxes, Numbers and Asterisks. Continue reading |
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Do you think your marketing plan can do a better job for you? Why do some marketers feel lost in the Marketing Maze?
Can You Really Keep Forking Up the Cash?
ONE of the biggest reasons large numbers of marketers fail is that they keep wasting a ton of time, constantly LOOKING and testing new promotional strategies that come down the pike. Why do you think they REPEAT this failure cycle? Well, could it be because nothing much seems to really work for them? Continue reading |
