Believe it or not, banner ads still deliver excellent results for marketing online.
The secret is proper execution and knowing the game!
See, here’s the thing...
There are a couple of inherent problems with banner ads by sheer nature.
For one, banner ads are disruptive. They interfere with a visitor’s main purpose for being on a particular site.
Whether it’s entertainment or searching for information, banner ads tend to just get in the way of whatever they’re doing.
Another problem is that banners tend to slow down overall website performance. Research shows that this is the main reason users resort to adblocking apps, to speed sites up!Continue reading