How to define your customer avatar and then find them on the internet?

Today's episode of 'Ask Matt Lloyd' comes from Micheal Franck who wants to know the best way to define your customer avatar and then, the best process for finding them on the internet.

Matt talks about how he approached this question himself when he was new in internet marketing.

He discusses the importance on not making your target audience too limited.

He explains the concept of casting a wide net when you are placing ads to market your business.

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  • April 29, 2016

What advice do you have for an efficient way to build my own email list?

Today's episode of 'Ask Matt Lloyd' comes from Celine Joly, who lives in Hong Kong. Celine has been promoting MOBE but has not been building her own list and wants to know an efficient way to accomplish that..

Matt explains that the most important things to remember about building a list, is to analyze your statistics.

He discusses the specific numbers that you need to watch and monitor on a daily basis.

He also talks about the importance of good follow-up as you are building your list.

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  • April 24, 2016

What’s the best way for me to automate things my business?

Today's episode of 'Ask Matt Lloyd' was filmed from Westin Resort in beautiful Puerto Vallarta, Mexico during our pre-event Traffic Summit.

The question comes from Abe from New York, in the United States. Abe wants to know what are the best ways for him to automate certain tasks in his business in order to make the best use of his time.

Matt discusses some of the things that he automates regularly and easily; as well as a few things that he insists on doing himself and never automates.

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  • March 26, 2016

Is there a good reason behind having a $7 to $10 front end offer?

The question in today’s episode of'Ask Matt Lloyd' was asked by Chris Beesley, from the UK, who says that he often sees marketers who have a front end offer for $7 to $10, and he wants to know if there is a good reason for that.

Matt explains that a front end offer’s purpose is never about making a lot of money on the offer. Instead it is about bringing a paying customer into your business.

He discusses how a paying customer, even if your front end offer is a nominal one, is significantly more responsive than a general lead on your list, and if they have a good experience and you are good with your follow-up, they are much more likely to be a repeat customer in the future.

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  • March 13, 2016

What are you most excited about in Internet Marketing right now?

Today's episode of 'Ask Matt Lloyd' was filmed at the Westin Resort in beautiful Puerto Vallarta, Mexico.

The question comes from Brian who wants to know what Matt is most excited about in Internet Marketing right now.

Matt talks about retargeting, a concept that Ryan Deiss has been talking about for a couple of years, but really resonated with him at the Traffic and Conversion Summit in San Diego last week.

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  • March 7, 2016

What’s the best way to offer a bonus in order to encourage a prospect to upgrade?

Today's episode of 'Ask Matt Lloyd' was recorded in the MOBE Film Studio in Kuala Lumpur, Malaysia with Marylyn Poynter from the United Kingdom.

Marylyn wants to know the best way to incentivize a prospect by offering a special bonus.

Matt explains the concept of understanding the lifetime value of your customers in order to determine how much you can afford to spend, when trying to acquire a new one.

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  • February 26, 2016
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